AI Insights · Timothy · July 2023
Top 5 Food and Diet Tracking Apps on iOS in the US for Q2 2023
Discover the performance trends of the leading food and diet tracking apps on iOS in the United States during Q2 2023, including insights on downloads, revenue, and active users.
The second quarter of 2023 saw notable performance trends for the top food and diet tracking apps on the iOS platform in the United States. These insights, provided by Sensor Tower, reveal how apps like MyFitnessPal: Calorie Counter, WeightWatchers Program, Lose It! – Calorie Counter, Noom Weight Loss, Food Tracker, and Zero: Fasting & Health Tracker performed in terms of weekly downloads, revenue, and active users.
MyFitnessPal: Calorie Counter experienced a consistent performance in Q2 2023. Weekly revenue peaked at around $2.2M in late April and showed a slight decrease towards the end of the quarter, ending at approximately $2.0M. Weekly downloads remained steady, averaging around 85K to 90K, with a peak of 99K in late March. Active users saw a slight decline from 3.3M at the start of the quarter to 3.0M by the end.
The WeightWatchers Program showed a varied revenue trend, peaking at approximately $713K in late April and dropping to around $585K by the end of June. Weekly downloads fluctuated, reaching a high of 15K in late May and a low of 9.7K at the end of June. Active users remained relatively stable, averaging around 115K throughout the quarter.
Lose It! – Calorie Counter had a steady revenue trend, with weekly revenue fluctuating between $334K and $433K, peaking in late April. Downloads were consistent, averaging around 36K per week. Active users showed a gradual increase, starting at 960K and reaching 1.06M by the end of June.
Noom Weight Loss, Food Tracker exhibited a stable revenue pattern, with weekly revenue ranging from $261K to $343K. Downloads peaked at 31K in early April and dropped to 20K by the end of June. Active users saw a significant increase, starting at 380K and reaching nearly 462K by the end of the quarter.
Zero: Fasting & Health Tracker had a fluctuating revenue trend, peaking at $145K in early April and ending at around $90K in late June. Weekly downloads varied, reaching a high of 33K in mid-April and a low of 19K in mid-June. Active users remained relatively stable, fluctuating between 302K and 339K throughout the quarter.
These insights provide a comprehensive overview of the performance of the leading food and diet tracking apps on iOS in the US for Q2 2023. For more detailed analytics and insights, visit Sensor Tower.
